Your brand should not only be part of the conversation, but leading it. Always-on, responsive and reactive, connecting in real-time with your audience – it’s what they now expect and demand.

The ever-changing social landscape is the perfect environment to engage your customers time and time again throughout the customer journey.

Disrupting the scroll to bring the amplification your brand deserves – it’s what we do.

How social transforms the customer journey

Aware

Putting your brand where your customers are with optimised social accounts and engaging, targeted social campaigns that disrupt the scroll and get you noticed.

Research

Exposing potential customers to core content and messages about your brand, provoking them to learn more and engage further with your channels.

Consideration

Keeping your brand front of mind with engaging content that gives confidence and builds trust. Responsive and reactive presence on social pages to answer any queries as they occur.

Selection

Timely and action-rich social content that reinforces choice and reassures customers they are making the right decision.

Use

Creating and sharing content to get the most from your product or services, showcasing videos, tutorials and additional media across social.

Advocacy

Your fans are your best salespeople so we make it easy for them to give valuable social proof to their piers, with evangelical reviews and via targeted campaigns.

Our approach to social

01 Discovery

Our quest for social success begins with Discovery. We’ll map out your objectives and audit your social presence. Explore your competitors; uncover your content challenges, and delve deep into your loyal audience. Showing you what they want, when they want it, and getting to work creating exactly that.

02 Strategic planning and set up

Everything learned from the Discovery feeds into our game plan. A tailored, multi-channel social strategy will align with the vision we set out at the start. Making that vision a reality will become our mission, defining goals and measurement to report ROI along the way.

03 Execution

A cocktail of campaign elements will form the bulk of our work, helping you to ride the wave of current social trends and respond and engage with communities in real time. We help you cut through the noise with beautifully crafted, impeccably timed social content. Then, if needed, amplify it with targeted, paid support. Simple.

04 Reporting and analysis

Your time is our time, so we won’t waste it by overcomplicating things. We use a suite of industry leading reporting tools such as Buzz Sumo, Sprout and others to bring you only the exact data you need. We’ll highlight reach, engagement, sentiment, brand mentions and ad spend to understand ROI and highlight campaign success. No jargon allowed.

05 Refinement

Everything we do will be continually tested, adapted and refined as we gather data from the campaigns to optimise ROI. We push boundaries to find new ways to drive results, continually feeding insight back in to complete the cycle.

Up next

Learn how we measure your social traffic

Analytics & insight

Social Media Marketing